Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 119 other categories.

2 Six Apart Advertising is leading in Humor, Fitness, Government, Financial Management and 4 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Taiwan, Czech Republic, France and 76 other countries.

2 Six Apart Advertising is leading in Tunisia.