Market Share by Top Websites

1 Smowtion is leading in The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 180 other categories.

2 Integral Ad Science is leading in Energy, Coupons, Newspapers, Magazines & E-Zines and 9 other categories.

Geography

1 Smowtion is leading in most countries, including Mexico, Argentina, India, Spain and 120 other countries.

2 Integral Ad Science is leading in United States, Canada, Poland, Denmark and 4 other countries.