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Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Technorati Media is clearly lagging behind, losing to Integral Ad Science in all segments.
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Technorati Media has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Community & Society, Computers Electronics & Technology and 19 other categories.
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Integral Ad Science is leading in Games.
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Technorati Media is leading in most countries, including United Kingdom, France, Italy, Spain and 140 other countries.
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Integral Ad Science is leading in United States, Russia, South Korea, Bahamas and 9 other countries.