Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Twiago is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 126 other categories.

2 Twiago is leading in Reference, Online Marketing, Construction & Maintenance, Maps and 7 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Taiwan, Great Britain, Italy and 90 other countries.

2 Twiago is leading in Germany, Austria, Gabon, Dominica and 2 other countries.