Market Share by Top Websites

1 Yahoo! Overture is leading in The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo! Overture has better usage coverage in more websites categories. Including Internet & Telecom, Domain Names & Register, Business & Industry, Arts & Entertainment and 222 other categories.

2 Integral Ad Science is leading in Automotive News and Interior Decor.

Geography

1 Yahoo! Overture is leading in most countries, including Japan, United States, Philippines, Hong Kong and 113 other countries.

2 Integral Ad Science is leading in Czech Republic, Belgium, Denmark, Slovenia and 5 other countries.