Market Share by Top Websites

1 Segment is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Intent IQ is still behind Segment in all market share segments.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Computers Electronics & Technology, Finance, Business & Consumer Services, Jobs & Career and 17 other categories.

2 Intent IQ is leading in Arts & Entertainment, News & Media and Adult.


1 Segment is leading in most countries, including United States, United Kingdom, India, Canada and 119 other countries.

2 Intent IQ is leading in Indonesia, China, Vietnam, Italy and 31 other countries.