Market Share by Top Websites

1 Next Performance is leading in Top 1M Sites and The Entire Web.

2 Intent Media is leading in Top 10K Sites.

Websites Categories

1 Next Performance has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 84 other categories.

2 Intent Media is leading in Travel, Tourism, Accommodation & Hotels, Airlines & Airports and 8 other categories.

Geography

1 Next Performance is leading in most countries, including France, Brazil, United Kingdom, Spain and 28 other countries.

2 Intent Media is leading in United States, Canada, Australia, Japan and 23 other countries.