Market Share by Top Websites

1 Next Performance is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Intent Media is leading in Top 10K Sites.

Websites Categories

1 Next Performance has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Adult and 90 other categories.

2 Intent Media is leading in Travel, Tourism, Accommodation & Hotels, Airlines & Airports and 5 other categories.

Geography

1 Next Performance is leading in most countries, including France, Brazil, Spain, Germany and 36 other countries.

2 Intent Media is leading in United States, Canada, Australia, Japan and 19 other countries.