Market Share by Top Websites

2 interclick is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 54 other categories.

2 LiftDNA is leading in TV & Video, Football, Magazines & E-Zines, Social Network and 2 other categories.


1 LiftDNA is leading in most countries, including Netherlands, China, Sweden, Spain and 10 other countries.

2 interclick is leading in United States, Hong Kong, Hungary, India and 4 other countries.