Market Share by Top Websites

1 Madison Logic is leading in Top 100K Sites.

2 In terms of market share, interclick is clearly lagging behind, losing to Madison Logic in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Career & Education, Arts & Entertainment, Shopping and 41 other categories.

2 Madison Logic is leading in Business & Industry, Computer & Electronics, Software, Internet & Telecom and 24 other categories.


1 Madison Logic is leading in most countries, including United States, United Kingdom, Russia, India and 19 other countries.

2 interclick is leading in China, Albania, Algeria, Sri Lanka and 8 other countries.