Market Share by Top Websites

1 MSN Ads is leading in The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 89 other categories.

2 interclick is leading in Career & Education, Shopping, Universities & Colleges, Restaurants & Delivery and 16 other categories.


1 MSN Ads is leading in most countries, including United States, India, Canada, United Kingdom and 30 other countries.

2 interclick is leading in Hungary and Japan.