Market Share by Top Websites

1 Neodata is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 161 other categories.

2 interclick is leading in Universities & Colleges, Technology News, Office Products, Relationships & Dating and 5 other categories.

Geography

1 Neodata is leading in most countries, including Italy, France, Germany, India and 58 other countries.

2 interclick is leading in United States, Zambia, Bolivia, Bahamas and one other country.