Market Share by Top Websites

1 Revenue is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, interclick is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 50 other categories.

2 Revenue is leading in Arts & Entertainment, News & Media, Sports, Music & Audio and 22 other categories.

Geography

1 Revenue is leading in most countries, including United States, Ghana, India, Canada and 13 other countries.

2 interclick is leading in Russia, Korea Republic, China, Belarus and 6 other countries.