Market Share by Top Websites

1 Scripps Networks is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, interclick is clearly lagging behind, losing to Scripps Networks in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Shopping, Universities & Colleges and 41 other categories.

2 Scripps Networks is leading in People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 17 other categories.

Geography

1 Scripps Networks is leading in most countries, including United Kingdom, Russia, Philippines, Germany and 10 other countries.

2 interclick is leading in United States, Turkey, Poland, Mexico and 6 other countries.