Market Share by Top Websites

1 Spring Metrics is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Spring Metrics in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Travel, Accommodation & Hotels and 77 other categories.

2 interclick is leading in People & Society, Career & Education, Universities & Colleges, News & Media and 17 other categories.

Geography

1 Spring Metrics is leading in most countries, including United States, Canada, Germany, United Kingdom and 33 other countries.

2 interclick is leading in Peru, Malaysia, Ireland, Hungary and one other country.