Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, News & Media, Arts & Entertainment and 97 other categories.

2 interclick is leading in Universities & Colleges, Technology News, Movies, Finance and 20 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, France and 37 other countries.

2 interclick is leading in Belarus, Korea Republic, Finland and Peru.