2
In terms of market share, interclick is clearly lagging behind, losing to zapunited in all segments.
1
interclick has better usage coverage in more websites categories. Including Lifestyle, Community & Society, Computers Electronics & Technology, Finance and one other category.
2
zapunited hasn't got a lead over interclick in any websites category.
1
zapunited is leading in most countries, including Sri Lanka and Pakistan.
2
zapunited is leading in Sri Lanka and Pakistan.