Intermarkets is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 50 other categories.
Intermarkets is leading in Law, Marketing & Advertising, Weapons and Recreation & Hobbies.
Kitara Media is leading in most countries, including Canada, India, Germany, Turkey and 22 other countries.
Intermarkets is leading in United States.