Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InternetAudioAds is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Viacom Targeting has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Lifestyle, Science & Education and 4 other categories.

2 InternetAudioAds is leading in Business & Consumer Services, Community & Society, Computers Electronics & Technology, Food & Drink and 3 other categories.

Geography

1 Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 40 other countries.

2 InternetAudioAds is leading in Malaysia, Algeria, South Korea and Thailand.