InternetBrands is leading in Top 100K Sites and Top 1M Sites.
InternetBrands has better usage coverage in more websites categories. Including Health, Business & Industry, Law & Government, Law and 58 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 37 other categories.
Kitara Media is leading in most countries, including Canada, Germany, Ukraine, Philippines and 18 other countries.
InternetBrands is leading in United States, United Kingdom, France, Turkey and 13 other countries.