Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InternetBrands is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 76 other categories.

2 InternetBrands is leading in Health, Autos & Vehicles, Career & Education, Jobs & Employment and 40 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, India and 25 other countries.

2 InternetBrands is leading in Philippines, China, Turkey, Ukraine and 9 other countries.