Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InternetBrands is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 73 other categories.

2 InternetBrands is leading in Health, Autos & Vehicles, Law, Law & Government and 45 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Germany, Canada and 31 other countries.

2 InternetBrands is leading in Malaysia, Turkey, South Africa, Puerto Rico and 3 other countries.