In terms of market share, Interpolls is clearly lagging behind, losing to Six Apart Advertising in all segments.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Humor, Computer & Electronics and 56 other categories.
Interpolls is leading in People & Society, Adult, Movies, Finance and 7 other categories.
Interpolls is leading in most countries, including Argentina, Germany, Italy, France and 21 other countries.
Six Apart Advertising is leading in United States, India, United Kingdom, Australia and 13 other countries.