In terms of market share, Interpolls is clearly lagging behind, losing to Six Apart Advertising in all segments.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Humor, Computer & Electronics and 45 other categories.
Interpolls is leading in People & Society, Adult, Movies, Investing and 9 other categories.
Interpolls is leading in most countries, including United Kingdom, France, Uganda, South Africa and 8 other countries.
Six Apart Advertising is leading in United States, India, Turkey, Thailand and 6 other countries.