Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 81 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Shopping, Health, Finance and 56 other categories.

Geography

1 Invite Media is leading in most countries, including India, United Kingdom, Canada, Germany and 56 other countries.

2 Microsoft adCenter Conversion is leading in United States, South Africa, Colombia, Viet Nam and 11 other countries.