Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Technology News and 81 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Shopping, Health, Finance and 49 other categories.

Geography

1 Invite Media is leading in most countries, including France, Germany, Canada, Brazil and 45 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, India, Taiwan and 7 other countries.