In terms of market share, InviziAds is clearly lagging behind, losing to Kitara Media in all segments.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 42 other categories.
InviziAds is leading in Games, Video Games, Online, Chats & Forums and 5 other categories.
Kitara Media is leading in most countries, including United States, Egypt, Canada, France and 20 other countries.
InviziAds is leading in India, Brazil, China, Belarus and 5 other countries.