In terms of market share, InviziAds is clearly lagging behind, losing to LiftDNA in all segments.
InviziAds has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Video Games, Online and 18 other categories.
LiftDNA is leading in Internet & Telecom, People & Society, Marketing & Advertising, Music & Audio and 8 other categories.
InviziAds is leading in most countries, including India, Israel, Brazil, France and 42 other countries.
LiftDNA is leading in Tuvalu, United States, South Africa, Timor-leste and 5 other countries.