In terms of market share, InviziAds is clearly lagging behind, losing to Merchenta in all segments.
InviziAds has better usage coverage in more websites categories. Including Games, Video Games, Online, Computer & Electronics and 9 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 4 other categories.
InviziAds is leading in most countries, including India, United States, Egypt, Brazil and 11 other countries.
Merchenta is leading in United Kingdom, Malaysia, Italy and Australia.