In terms of market share, InviziAds is clearly lagging behind, losing to Merchenta in all segments.
InviziAds has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Video Games, Online and 22 other categories.
Merchenta is leading in Shopping, Health, Clothing, Finance and 9 other categories.
InviziAds is leading in most countries, including India, Israel, Brazil, France and 41 other countries.
Merchenta is leading in United Kingdom and Malaysia.