Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InviziAds is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Business & Industry, News & Media, Marketing & Advertising, Technology News and 29 other categories.

2 InviziAds is leading in Games, Arts & Entertainment, Video Games, Online and 12 other categories.


1 Optimatic is leading in most countries, including United States, Germany, United Kingdom, Canada and 22 other countries.

2 InviziAds is leading in India, Brazil, Russia, Pakistan and 10 other countries.