Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InviziAds is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Online, News & Media and 15 other categories.

2 InviziAds is leading in Games, Video Games, Computer & Electronics, Software and 3 other categories.


1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Colombia and 10 other countries.

2 InviziAds is leading in India, Russia, Georgia, Germany and 6 other countries.