Despite its recent growth, Invoca is still behind KeyMetric in all market share segments.
Invoca has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Autos & Vehicles, Shopping and 58 other categories.
KeyMetric is leading in Health, Addictions, Construction & Maintenance, Law and 17 other categories.
Invoca is leading in most countries, including United States, India, Canada, United Kingdom and 23 other countries.
KeyMetric is leading in Brazil, Romania, Argentina and United Arab Emirates.