Market Share by Top Websites

2 Invoca is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Invoca has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Shopping and 58 other categories.

2 KeyMetric is leading in Health, Addictions, Construction & Maintenance, Law and 17 other categories.


1 Invoca is leading in most countries, including United States, Canada, India, United Kingdom and 26 other countries.

2 KeyMetric is leading in Ukraine and Argentina.