Invoca is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Invoca has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Health and 77 other categories.
Lucep is leading in Products & Shopping and Consumer Electronics.
Invoca is leading in most countries, including United States, Canada, United Kingdom, Russia and 24 other countries.
Lucep is leading in India, Singapore, Malaysia, Viet Nam and 2 other countries.