Invoca is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Invoca has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 73 other categories.
Lucep is leading in Products & Shopping, Consumer Electronics, Chemicals, Banking and 2 other categories.
Invoca is leading in most countries, including United States, Canada, Russia, Philippines and 25 other countries.
Lucep is leading in India, Singapore, United Arab Emirates, Nigeria and 4 other countries.