Market Share by Top Websites

1 .io is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to .io in all segments.

Websites Categories

1 .io has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 99 other categories.

2 Yahoo Search Marketing Analytics is leading in Travel, Telecommunications, Construction & Maintenance, Clothing and 33 other categories.

Geography

1 .io is leading in most countries, including Russia, Ukraine, United States, Nigeria and 99 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, Taiwan, Korea Republic, Hong Kong and 3 other countries.