Market Share by Top Websites

1 IPG Mediabrands is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, VisualDNA is clearly lagging behind, losing to IPG Mediabrands in all segments.

Websites Categories

1 IPG Mediabrands has better usage coverage in more websites categories. Including Vehicles, Health, Finance, Lifestyle and 10 other categories.

2 VisualDNA is leading in Business & Consumer Services, Games, News & Media, Community & Society and 3 other categories.

Geography

1 IPG Mediabrands is leading in most countries, including United States, Poland, Mexico, Canada and 60 other countries.

2 VisualDNA is leading in United Kingdom, Germany, Vietnam, China and 6 other countries.