Market Share by Top Websites

1 iPinYou is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to iPinYou in all segments.

Websites Categories

1 iPinYou has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Internet & Telecom and 51 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 27 other categories.

Geography

1 Kitara Media is leading in most countries, including Egypt, Canada, France, Brazil and 19 other countries.

2 iPinYou is leading in China, United States, Hong Kong, Japan and 18 other countries.