Market Share by Top Websites

1 iprom is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to iprom in all segments.

Websites Categories

1 iprom has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 85 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Tourism, Video Games and 11 other categories.


1 iprom is leading in most countries, including Slovenia, Croatia, Serbia, United States and 25 other countries.

2 Kitara Media is leading in Canada, Egypt, Portugal, Philippines and 13 other countries.