Market Share by Top Websites

2 In terms of market share, iProspect is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.

Websites Categories

1 iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, Tourism, People & Society and 21 other categories.

2 Nextag ROI Optimizer is leading in Shopping, Marketing & Advertising, Industrial Goods & Services, Health and 13 other categories.


1 iProspect is leading in most countries, including Switzerland, Spain, Philippines, Netherlands and 3 other countries.

2 Nextag ROI Optimizer is leading in United States, France, Germany and Viet Nam.