Market Share by Top Websites

1 Varick Media Management is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, iProspect is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Business & Industry, Autos & Vehicles, Shopping and 59 other categories.

2 iProspect is leading in Travel, People & Society, Internet & Telecom, Tourism and 20 other categories.

Geography

1 Varick Media Management is leading in most countries, including United States, Canada, United Kingdom, Australia and 16 other countries.

2 iProspect is leading in India, Morocco, Philippines, Bolivia and one other country.