1
IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, NetAffiliation is clearly lagging behind, losing to IVW in all segments.
1
IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 210 other categories.
2
NetAffiliation is leading in People & Society, Coupons, Cooking & Recipes, Gambling and 15 other categories.
1
IVW is leading in most countries, including Germany, United States, Russia, United Kingdom and 147 other countries.
2
NetAffiliation is leading in France, Portugal, Morocco, Algeria and 21 other countries.