Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, NetAffiliation is still behind IVW in all market share segments.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 209 other categories.

2 NetAffiliation is leading in People & Society, Coupons, Cooking & Recipes, Gambling and 17 other categories.

Geography

1 IVW is leading in most countries, including United States, Germany, Russia, United Kingdom and 148 other countries.

2 NetAffiliation is leading in France, Portugal, Morocco, Tunisia and 17 other countries.