Market Share by Top Websites

1 IVW is leading in The Entire Web.

2 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Adult, Shopping and 130 other categories.

2 SpotX is leading in Arts & Entertainment, People & Society, News & Media, Music & Audio and 96 other categories.


1 SpotX is leading in most countries, including United States, France, Spain, Mexico and 111 other countries.

2 IVW is leading in Germany, Brazil, Russia, Netherlands and 93 other countries.