Market Share by Top Websites

1 TradeDoubler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 IVW is leading in Top 10K Sites.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping, Lifestyle and 14 other categories.

2 IVW is leading in News & Media, Adult, Reference Materials, Community & Society and one other category.

Geography

1 TradeDoubler is leading in most countries, including Spain, France, Sweden, Italy and 93 other countries.

2 IVW is leading in Germany, China, Hong Kong, Egypt and 22 other countries.