Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TradeDoubler is leading in Top 1M Sites.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Adult, Autos & Vehicles and 149 other categories.

2 TradeDoubler is leading in People & Society, Arts & Entertainment, Travel, Shopping and 74 other categories.

Geography

1 IVW is leading in most countries, including United States, Germany, Russia, United Kingdom and 112 other countries.

2 TradeDoubler is leading in France, Italy, Sweden, Spain and 51 other countries.