Market Share by Top Websites

1 IVW is leading in The Entire Web.

2 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 153 other categories.

2 Twitter Advertising is leading in Computer & Electronics, Career & Education, Food & Drink, Software and 69 other categories.

Geography

1 IVW is leading in most countries, including Germany, Russia, Poland, Brazil and 81 other countries.

2 Twitter Advertising is leading in United States, Japan, United Kingdom, Spain and 79 other countries.