Market Share by Top Websites

1 IVW is leading in The Entire Web.

2 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 132 other categories.

2 Twitter Advertising is leading in Career & Education, Computer & Electronics, Marketing & Advertising, Health and 82 other categories.

Geography

1 IVW is leading in most countries, including Germany, Russia, Brazil, Poland and 88 other countries.

2 Twitter Advertising is leading in United States, United Kingdom, Japan, Spain and 72 other countries.