Market Share by Top Websites

2 In terms of market share, Kanoodle is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.

2 Kanoodle is leading in Arts & Entertainment, Community & Society, Gambling, Law & Government and one other category.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Canada, France, Japan and 4 other countries.

2 Kanoodle is leading in Pakistan.