Market Share by Top Websites

1 Karte is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimove is clearly lagging behind, losing to Karte in all segments.

Websites Categories

1 Karte has better usage coverage in more websites categories. Including Business & Consumer Services, Lifestyle, Food & Drink, Computers Electronics & Technology and 19 other categories.

2 Optimove is leading in Gambling.

Geography

1 Optimove is leading in most countries, including United States, United Kingdom, Finland, Romania and 62 other countries.

2 Karte is leading in Japan, Germany, Austria, Switzerland and 6 other countries.