In terms of market share, Katana is clearly lagging behind, losing to TiviClick in all segments.
Katana has better usage coverage in more websites categories. Including Internet & Telecom, People & Society, Arts & Entertainment, Shopping and 10 other categories.
TiviClick is leading in Computer & Electronics, Business & Industry, Software, Business Services and 8 other categories.
Katana is leading in most countries, including Japan, China, Hong Kong, United Kingdom and 7 other countries.
TiviClick is leading in Israel, India, Philippines and Germany.