In terms of market share, Katana is clearly lagging behind, losing to TiviClick in all segments.
Katana has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Arts & Entertainment, Marketing & Advertising and 11 other categories.
TiviClick is leading in Business & Industry, Computer & Electronics, Software, Business Services and 8 other categories.
Katana is leading in most countries, including United Kingdom, Brazil, Sweden, Singapore and 12 other countries.
TiviClick is leading in Israel, United States and India.