In terms of market share, Katana is clearly lagging behind, losing to TiviClick in all segments.
TiviClick has better usage coverage in more websites categories. Including Business & Industry, Software, Computer & Electronics, Business Services and 7 other categories.
Katana is leading in People & Society, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 3 other categories.
Katana is leading in most countries, including Hong Kong, Taiwan, France, Argentina and 3 other countries.
TiviClick is leading in Israel, India, Venezuela and Germany.