In terms of market share, Katana is clearly lagging behind, losing to TiviClick in all segments.
Katana has better usage coverage in more websites categories. Including Internet & Telecom, People & Society, Arts & Entertainment, Marketing & Advertising and 9 other categories.
TiviClick is leading in Computer & Electronics, Business & Industry, Software, Business Services and 8 other categories.
Katana is leading in most countries, including United Kingdom, Russia, United States, Portugal and 11 other countries.
TiviClick is leading in Israel, Germany, Turkey and Saudi Arabia.