In terms of market share, Katana is clearly lagging behind, losing to TiviClick in all segments.
Katana has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, People & Society, Marketing & Advertising and 10 other categories.
TiviClick is leading in Computer & Electronics, Business & Industry, Software, Business Services and 8 other categories.
Katana is leading in most countries, including China, United Kingdom, Russia, Japan and 10 other countries.
TiviClick is leading in Israel, Canada and Switzerland.