Market Share by Top Websites

1 Kenshoo is leading in The Entire Web.

2 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Arts & Entertainment and 179 other categories.

2 Unica is leading in Financial Management, Investing, Gambling, Military & Defense and 9 other categories.

Geography

1 Kenshoo is leading in most countries, including United States, United Kingdom, Russia, Venezuela and 84 other countries.

2 Unica is leading in Germany, Japan, Spain, Israel and 18 other countries.