Market Share by Top Websites

1 Kenshoo is leading in Top 1M Sites and The Entire Web.

2 Unica is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 201 other categories.

2 Unica is leading in Investing, Gambling, Conditions & Diseases, Military & Defense and 7 other categories.

Geography

1 Kenshoo is leading in most countries, including United States, Russia, United Kingdom, Norway and 106 other countries.

2 Unica is leading in Germany, Israel, Belgium, Switzerland and 17 other countries.