Market Share by Top Websites

1 Kenshoo is leading in The Entire Web.

2 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 200 other categories.

2 Unica is leading in Investing, Gambling, Conditions & Diseases, Military & Defense and 7 other categories.

Geography

1 Kenshoo is leading in most countries, including United States, United Kingdom, Russia, Brazil and 100 other countries.

2 Unica is leading in Germany, China, Israel, Ireland and 15 other countries.