KissMetrics
25,386 websites

KissMetrics offers both free and paid options

http://kissmetrics.com

KISSmetrics is a powerful web analytics solution that helps you to increase customer acquisition and retention rates, make smarter business decisions, and boost your bottom line.

VS

SalesForce Audience Studio / DMP (Krux)
25,927 websites

SalesForce Audience Studio / DMP (Krux) is free to use

http://www.krux.com

Salesforce DMP, or Audience Studio, is a platform that collects, stores, organizes, and centralizes data from different sources, own or external.

Market Share by Top Websites

1 SalesForce Audience Studio / DMP (Krux) is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, KissMetrics is clearly lagging behind, losing to SalesForce Audience Studio / DMP (Krux) in all segments.

Websites Categories

1 SalesForce Audience Studio / DMP (Krux) has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Food & Drink, Vehicles and 17 other categories.

2 KissMetrics is leading in Computers Electronics & Technology, Business & Consumer Services and Jobs & Career.

Geography

1 KissMetrics is leading in most countries, including United Kingdom, India, France, Germany and 89 other countries.

2 SalesForce Audience Studio / DMP (Krux) is leading in United States, Italy, Australia, Canada and 46 other countries.