Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to LiftDNA in all segments.

Websites Categories

1 LiftDNA has better usage coverage in more websites categories. Including Computers Electronics & Technology and Games.

2 Kitara Media hasn't got a lead over LiftDNA in any websites category.

Geography

1 LiftDNA is leading in most countries, including United States and Morocco.

2 Kitara Media is leading in Vietnam.