Market Share by Top Websites

1 Madison Logic is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Madison Logic in all segments.

Websites Categories

1 Madison Logic has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 23 other categories.

2 Kitara Media is leading in Arts & Entertainment, People & Society, Food & Drink, Restaurants & Delivery and 11 other categories.

Geography

1 Madison Logic is leading in most countries, including United States, Canada, United Kingdom, Taiwan and 16 other countries.

2 Kitara Media is leading in Brazil, Singapore, Serbia, Latvia and 3 other countries.