Market Share by Top Websites

1 Media6Degrees is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Media6Degrees in all segments.

Websites Categories

1 Media6Degrees has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 92 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Software, Tourism and 19 other categories.

Geography

1 Media6Degrees is leading in most countries, including United States, United Kingdom, Mexico, India and 39 other countries.

2 Kitara Media is leading in Russia, Ukraine, Taiwan, Zambia and 8 other countries.