Kitara Media is leading in Top 100K Sites.
Kitara Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Computer & Electronics and 15 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 4 other categories.
Kitara Media is leading in most countries, including United States, Sri Lanka, Canada, Germany and 13 other countries.
Merchenta is leading in United Kingdom, Malaysia, Italy and France.