Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 Kitara Media is leading in Top 100K Sites.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Health and 67 other categories.

2 Kitara Media is leading in Arts & Entertainment, Food & Drink, Restaurants & Delivery, Adult and 8 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 22 other countries.

2 Kitara Media is leading in Sri Lanka, Iran, Netherlands, Finland and 5 other countries.