Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 159 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Games, Video Games and 3 other categories.

Geography

1 Neodata is leading in most countries, including Italy, United States, France, Germany and 43 other countries.

2 Kitara Media is leading in Canada, Sri Lanka, Thailand, Korea Republic and one other country.