Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to OptiFuze in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Restaurants & Delivery, People & Society and 17 other categories.

2 OptiFuze is leading in Health, Nursery & Playroom, Home & Garden, Nutrition and 3 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, Taiwan, Indonesia and 11 other countries.

2 OptiFuze hasn't got a lead over Kitara Media in any country.